Too often, executives purchase software without understanding the daily reality of the people using it. Legacy data brokers rely on predictive guesswork, analyzing passive web traffic to guess who might be buying.
Veracle bypasses the guesswork. We operate a “give-to-get” benchmarking exchange. Our autonomous AI agents conduct structured, 15-minute micro-interviews with frontline workers — Financial Controllers, HR Assistants, Support Agents — at mid-market and enterprise organizations.
In exchange for exclusive peer benchmarking data, these professionals detail their exact daily operational friction, software limitations, and workflow bottlenecks. This spoken, unredacted data is immediately processed, verified, and packaged into the exclusive Opportunity Briefs powering our SaaS and DaaS platforms.
No rigid surveys. Fluid, conversational follow-ups based on the participant's real-time answers.
Trained to isolate complaints on legacy software, manual workarounds, and broken integrations.
Every claim is cross-referenced for logical consistency before it enters the graph.
PII is stripped before any transcript becomes an Opportunity Brief.